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Rugby league legend launches wellbeing programme to support home learning

Jamie Peacock - Family & Wellbeing

Health & Wellbeing

Rugby league legend launches wellbeing programme to support home learning

Rugby league legend launches wellbeing programme to support home learning

Former England rugby league captain, Jamie Peacock MBE, is pulling on his own personal experiences to address mental health and wellbeing.

The Leeds Rhinos icon has today launched Be A Champion, a first-of-its-kind interactive programme for all abilities which helps individuals to take simple daily actions and create strong wellbeing habits in four key areas:

1. Positive Mindset

2. Eating Healthily

3. Sleeping Well

4. Being Physically Active

Be A Champion draws upon all aspects of Peacock’s professional career, which he has adapted to the ‘real world,’ enabling him to cope with retiring from sport and the impact of the pandemic.

The programme is delivered initially in the form of a book, but also blends virtual with physical to help keep individuals motivated with an initial video presentation and weekly videos from the former Leeds and Bradford captain.

Jamie Peacock - Family & Wellbeing

Supporting home learning

The 43-year-old is also supporting home learning for children in the UK during the current lockdown. He has partnered with Schools Advisory Service (SAS) to create the Be A Champion 30 Day Pupil Wellbeing Programme. 

With the sudden recent lockdown, Peacock and SAS wanted to help schools, academies and parents/guardians with resources to support their pupils and staff alike and to empower young people to look after their mental and physical wellbeing. This is why the programme is available to all schools in the UK at no cost, so tell your children’s teachers!

To kick off the programme, today (18 January), Peacock will be delivering a free virtual wellbeing presentation to 3,000 students, with every student receiving a copy of his book. Peacock will be delivering further sessions, once a month, throughout the lockdown restrictions.

During the webinar, Peacock will introduce the 30-day challenge, where he will discuss his experience on how working on the four areas of wellbeing affected his rugby league career and helped him be a champion.

Peacock and SAS will send a weekly email outlining what should be worked on that week as part of the challenge, along with a short video.

After the 30 days, each participant is welcome to join a final session to go through what has been learnt and to share their experiences and successes.

Book your child onto a session here:

Dates below include recommended school years age for children attending. You can book a slot for an alternative year group to suit your schedule, but be aware that the content for that session is suitable for the year groups mentioned.

Monday 18 January 2021 at 2pm – Open to Year 6 – 9 (10 – 14 years old)

Tuesday 19 January 2021 at 4pm – Open to Year 10+ (14 + years old)

Dates coming soon – Available to book from Monday 18 January at 5pm.

Wednesday 27 January 2021 at 9am – Open to Year 11 + (15+ years old)

Wednesday 27 January 2021 at 10:30am – Open to Year 9 – 10 (13 – 14 years old)

Wednesday 27 January 2021 at 12:30pm – Open to Year 6 – 8 (10 – 13 years old)

Working on our overall wellbeing is essential

Public Health England’s mental health and wellbeing surveillance report found that self-reported mental health and wellbeing worsened during the first national lockdown of the Covid-19 pandemic. Psychological distress, anxiety and depressive symptoms peaked in 2020.

Peacock’s inspiration for Be A Champion comes from years of playing international sport at the highest level. Since retiring from playing, he has been successfully mentoring and has run programmes for the NHS, HSBC, McDonald’s, and many more.

To mark the launch of the programme, Peacock said, “Throughout my entire career, I have faced adversity and encountered many challenges which have impacted my confidence and ability to perform at the highest level. I have had to constantly bounce back, build myself back up and come back stronger to achieve all the successes I have in my career.”

Jamie Peacock - Family & Wellbeing

He continued, “No matter what, I knew I was able to accomplish on the field, it was only ever achievable through working on my overall wellbeing and looking after myself physically and mentally.

“In these challenging times, despite the many struggles we are facing, I want to help everyone to make small changes that will positively impact and potentially even turn around their lives.”

£2 from every sale of the programme, designed for everyone, will be split across two charities that are close to his heart, MND and Greenhouse Sports. Peacock raised over £50,000 for MND by running an Ultra Marathon in October 2020 in support of his former teammate and close friend, Rob Burrow, who has tragically been diagnosed with MND.

More information about the programme, which is now available, can be found at:

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